The days of scrolling through your image library, trying to make room for those huge files and hoping you upload the right one, are long gone. All thanks to the development of DAM software. Digital Asset Management software helps organizations, like the one you work at, to fully organize and consolidate their digital assets. Everything that brings value to the business, including marketing materials, sales resources, videos, photos, product imagery, databases and raw footage, audio files and other branding resources are effortlessly centralized with this excellent DAM software, promoting productivity, organization and dramatically improved security measures around your digital assets.
Essentially, no business should be without their own DAM software, however, many organizations don’t realize they need this management tool until they’re struggling with data, files and digital resources and their brand image has been impacted. Here we’ll explore the undeniable signs you need DAM software for your work.
You’re keeping your files on hard drives
It’s old school, but potentially devastating for any important data! Keeping all those large and excessive files stored on hard drives puts them at risk of failed backups, security issues and a complete lack of digital asset management. If you have multiple hard drives with potentially thousands of images and files on each, imagine having to go through all that hardware to find a specific file! You also have no protection or backup files if something goes wrong. So if your hard drives are lost or damaged, you have no way of retrieving those precious files.
Bring your processes and your data into the 21st century with the very latest in DAM software and you’ll have the benefit of fully tailored and manageable data. Streamlining the process and making your team much more efficient.
You keep missing deadlines!
You need to get your latest marketing campaign shared across all your platforms, but if you find yourself struggling to meet these deadlines, simply because you can’t find the files you need, or you keep uploading the wrong ones, then you’ll only make the situation worse. It also means you’re more likely to make mistakes that could damage your businesses’ reputation. With the latest DAM software, you’ll have everything you need within a few clicks, and you can seamlessly share your content across all platforms and business pages.
Your workflow is always stalling
When your workflow is stalling, it can cause havoc and send ripples of disruption throughout your department. If the marketing team is struggling to find the right files, or they don’t have the permissions they need because your data isn’t being managed properly, then it creates a chain reaction that impacts your whole organization. And ultimately, it’s the customer who suffers.
And finally, your team is growing
It’s not all doom and gloom! If your team is growing exponentially, then your software needs to grow with it. Investing in DAM software now means you’re ahead of the curve and you’ll be able to effortlessly manage your digital assets as your business evolves.
